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Makeup Collection

Our standard of clean is zero-risk to the user (not zero liability under the law). And our standard for performance is “your best makeup,” not “good for being non-toxic.”

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Five products from the Toups and Co Organics Complete Makeup Set—face primer, liquid foundation, blush tinted lip balm, and mascara with an open wand—are arranged on a flat surface.
30% Off
now: $117.90 was: $131 (value: $174)

Complete Makeup Set

Face, Lashes, Lips
Toups & Co bronzer, cheek tint, and concealer photographed together on a clean grey seamless background, showcasing a versatile collection of complexion and cheek makeup essentials.
 
 20% Off
now: $85.50 was: $95 (value: $106)

Complete Contour Set

Fewer decisions, better results
Tinted Lip Balm - Toups & Co.
 
 25% Off
now: $54 was: $60 (value: $72)

Tinted Lip Balm Set
 
Toups Sets

Our Best-Sellers.Your Best Gift Idea.

Extra 10% Off Sets

Complete Makeup Gift Set:
$174 Value, Now $117.90

Three rectangular bottles of Toups and Co Organics Liquid Foundation in different shades are stacked horizontally against a simple, neutral background, showcasing their seamless coverage—ideal for sensitive skin.
20% Off
$40 $50

Liquid Foundation

Buildable Coverage
 
A bottle of Toups and Co Organics Flawless Face Primer with a pump dispenser rests on a neutral surface.
 
 20% Off
$41.60 $52

Flawless Face Primer

Smooth Base
 
Product photography featuring two mascara tubes displayed on a clean grey seamless background, showcasing a sleek beauty cosmetic presentation.
 
 20% Off
$20.80 $26

Long Lash Mascara

Volumizing
 
Toups & Co non-toxic concealers photographed open and closed on a soft grey seamless background, showcasing the creamy complexion product and sleek black packaging. Clean, minimalist product photography for natural makeup and everyday beauty.
20% Off
$25.60 $32

Concealer

Amazing coverage
 
Clean, loose mineral foundation powder made with skin-loving, non-toxic ingredients. Buildable coverage that lets your natural skin shine through — no fillers, no fragrance, no compromise.
30% Off
$36.40 $52

Mineral Makeup

Buildable
 
Four Toups & Co non-toxic cheek tints displayed against a clean grey seamless background. The minimalist product image highlights versatile cream makeup designed for an effortless, natural makeup look.
30% Off
$25.20 $36

Cream Cheek Tint

For a glowy finish
 
Toups & Co non-toxic lip gloss tubes in clear, shimmer, and rose shades, caps off
20% Off
$22.40 $28

Organic Lip Gloss

Moisturizing
 
Toups & Co clean lipstick bullets in red, rose, and berry shades with caps removed
20% Off
$25.60 $32

Nourishing Lipstick

With cocoa butter
 
Tinted Lip Balm - Toups & Co.
20% Off
$14.40 $18

Tinted Lip Balm
 
Close-up product photo of a three-shade eyeshadow palette displayed on a clean grey seamless background, showcasing versatile eyeshadow colors and a modern beauty aesthetic.
 
 30% Off
$26.60 $38

Natural Eye Makeup Palette

2 colorways
 
Twelve round, richly pigmented Toups and Co Organics Natural Eyeshadow Singles, each labeled with names in various shades, are arranged in rows on a tan background. This magnetic eyeshadow palette allows you to customize your look with clean, single pans for effortless, vibrant color every time.
30% Off
$10.50 $15

Natural Eyeshadow Singles

Highly pigmented
 
Toups & Co non-toxic eyeliner pencils, sharpened tips crossed
 
 30% Off
$19.60 $28

Natural Eyeliner

Goes on smooth
 
Toups & Co non-toxic brow pencils in Soft Taupe, Deep Taupe, and Deep Brown with spoolie brush
 
 20% Off
$22.40 $28

Brow Pencil

Buttery smooth
 
Open Toups & Co pressed mineral blush compacts with mirror.
20% Off
$22.40 $28

Natural Pressed Blush

Adds Warmth
 
Toups & Co bronzer compacts photographed open and closed on a clean grey seamless background, showcasing the bronzer formula and classic black packaging. A minimalist beauty product image highlighting natural-looking complexion makeup.
 
 20% Off
$30.40 $38

Bronzer

Contoured perfection
Two small open Cream Luminizer Pots by Toups and Co Organics, labeled Champagne (right) and Rose Gold (left), sit on a tan surface with black lids beside them—made with non-toxic ingredients for a natural-looking glow.
20% Off
$25.60 $32

Cream Luminizer Pot

Cream Formula
 
Toups & Co Organics non-toxic highlighter compact, lid open showing shade
 
 30% Off
$26.60 $38

Highlighter

Powder Formula
Two make brushes with two shades of Toups & Co's non-toxic mineral foundation on them.
 
 30% Off
$22.40 $32

Foundation Brush

Smooth application
 
Toups & Co non-toxic precision eye makeup brush with white handle
 
 30% Off
$16.80 $24

Eyeshadow Brush

precise application
 
Toups & Co non-toxic Flawless Face Primer sample.
 
$3

Sample - Flawless Face Primer

Try Before You Buy
 
Six small round containers from the Toups and Co Organics Sample Set - Liquid Foundation, labeled Wicker, Praline, Brulee, Sea Oats, Dune, and Pecan, are arranged on a beige surface—ideal for sampling foundation shades.
$8

Sample Set - Liquid Foundation

Find your shade
Toups & Co non-toxic mineral foundation samples in Sand-Beige, Tan-Beige, Medium.
$7

Sample Set - Mineral Foundation

Find your shade
Close-up product photo of a three-shade eyeshadow palette displayed on a clean grey seamless background, showcasing versatile eyeshadow colors and a modern beauty aesthetic.
 
$5

Empty Trio Eyeshadow Case
 
A navy blue Gift Card from Toups and Co Organics, featuring white text and rounded corners, is paired with a matching navy ribbon bow.
 
from $10

Gift Card

A Simplified Gift
 

free U.S.shipping over $100

organic, clean ingredients

handcrafted in coastal alabama