Best Foundation Ever
"I'm a 70 year old women who has used more foundation than you can count and this is the best I've ever found. I love it and thank you making a clean foundation that works for us older mature skin women."
FREE SHIPPING OVER $100
SAMPLES ARE FINAL SALE
BENEFITS
With our Mineral Foundation Sample Set, you can find your perfect match before committing to a full size—no guesswork, no risk. It’s the simplest way to discover your ideal match and enjoy breathable, buildable coverage, all without the commitment of a full-size product.
This lightweight powder foundation is a go-to for those who love a natural, no-makeup makeup look. With a silky-smooth application and light sun protection, it evens tone while letting your skin breathe. Plus, it doubles as a setting powder, keeping your makeup in place all day. The formula is free from bismuth oxychloride—a known irritant—and crafted with gentle, skin-loving ingredients for everyday wear.
From weekend brunch to last-minute video calls, just add a hint of blush and a swipe of mascara, and your five-minute routine is complete.
Sample Kits:
Light Mineral Kit: Fair, light, light beige, light medium
Medium Mineral Kit: Medium, sand beige, tan beige
Deep Mineral Kit: Caramel, toffee, cocoa
Removing toxins is the easy part. Replacing them with zero-risk ingredients that add value is where our work begins.
Toups is still family-owned and operated by the Toups family. Every product begins in our own home and is developed at our Alabama headquarters.
Zero toxicity is the basis of health, but performance is the basis of customer satisfaction. There should be no compromise to buy clean.
Our standard of clean is zero-risk to the user, not zero liability under the law. We don’t wait for national standards to rise before updating ours.
Overall rating: 4.287879 / 5 from 198 reviews.
The Sample Set - Mineral Foundation offers a variety of shades to help you find your perfect match. Customers appreciate the natural, healthy-looking appearance and the lightweight, breathable coverage. The samples are particularly helpful in selecting the right color, though opinions on the amount and size vary.
Review topics: [].
"I'm a 70 year old women who has used more foundation than you can count and this is the best I've ever found. I love it and thank you making a clean foundation that works for us older mature skin women."
"Bought this so I could try blending colors, in case the light beige was too light. Very glad I did. Worked out exactly as I expected. And found my shade right in the middle of the two "light" shades."
"I'm grateful that this sample set was available, as I hoped to be able to use it (and thus wanted to refine the color choice) but in my case I'm apparently still too sensitive to any sort of powders. Having recently had cataract surgery, I'm having to find new products that are kinder to my eyes. Apart from that, it was a great product. Happily, my other sample purchase (the liquid foundation) has worked out wonderfully. I remain impressed with the product line."
"Color matching was not the problem, several were acceptable matches, its just that they were not enough coverage and did settle into pours highlighting them unfortunately."
"Great samples that are easy to use to figure out which shade I am"
"This sample set was exactly what I needed to find the right match. Really love these mineral foundations."
"The lightest colors were still too dark for me so couldn't really wear and test it. Might work fine for others but I'd like lighter shades."
"I did not like the smell."
"The powder is excellent but not for someone in their mid 70s because it shows wrinkles really bad. It’s not the brand‘s fault. It’s just the way powder accentuates wrinkles and I did try a primer first their primer and moisturizer"
"I could not see any visible difference when I applied this foundation on my face. I tried layering it as well. Unfortunately I won’t be purchasing full size."