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BENEFITS
Your skin doesn’t need more ingredients, just better ones that your skin recognizes and knows what to do with.
Grass-fed tallow mirrors the skin’s own fatty acid profile, so it’s absorbed and retained better. It’s hydration that sinks in versus just sitting on top.
The fresh scent is just a bonus — Frankincense reduces redness, irritation, and inflammation, improving overall tone.
Oil-free formulas cause the skin to overproduce oil. Plant oils (100% pure, organic ones) supplement the sebum that our skin naturally creates.
Not all tallow is created equal, so we put ours to the test. In third-party testing, Toups scored higher across the nutrient content that makes it worth using in the first place:
Removing toxins is the easy part. Replacing them with zero-risk ingredients that add value is where our work begins.
Toups is still family-owned and operated by the Toups family. Every product begins in our own home and is developed at our Alabama headquarters.
Zero toxicity is the basis of health, but performance is the basis of customer satisfaction. There should be no compromise to buy clean.
Our standard of clean is zero-risk to the user, not zero liability under the law. We don’t wait for national standards to rise before updating ours.
Overall rating: 4.813278 / 5 from 1205 reviews.
Frankincense Face Balm is a clean and regenerative moisturizer that combines modern skincare with ancestral beauty secrets. It deeply hydrates without clogging pores, reduces redness, and improves skin tone. Customers appreciate its natural ingredients, pleasant smell, and the way it makes their skin feel soft, smooth, and nourished.
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"This feels so good on my face I decided to subscribe to make sure I can keep it in my cabinet! I love the American values of this company, and the natural ingredients used to create so many wonderful products. This balm feels so good on my face, and the frankincense smell is amazing!"
"This tallow balm is so light and fluffy. A little goes a long way so the jar lasts forever. The smell is subtle and clean, never overwhelming. My skin is sensitive and tends to break out with new products. This one never does that to me. Absorbs quickly and doesn't feel oily, just moisturizing and calming."
"If you love frankincense as a fragrance is is perfect. The base is a so nice and smooth. It soaks in almost instantly and is like an all in one sort of skincare balm. I’m not a big fan of the scent so I’m not sure I’ll rebuy this exact fragrance but I’ll definitely be coming back for more of the base product."
"I use this every night before bed. I love how it smells (it is an incredibly calming scent and mentally prepares me for sleep) and it really forms a protective barrier for my face. It's a bit pricey, so I often think about trying something else, but it's worth it for how my face feels. High quality product with great results."
"I've been using this balm for a couple years now. It definitely feels better and lasts longer on my skin than the previous cream (with questionable ingredients) that I used."
"I wanted so badly to love these products, but since using their skin care I have had the WORST acne. I will say the texture is amazing, not clumsy like other brands and the scent is lovely."
"Love the smell of this face balm. It is easy to use, very smooth and love the scent!"
"I love this product. Never ever before in life has my liquid makeup ever gone on so smoothly over any kind of moisturizer product. Ever!"
"I like the consistency and smell of this balm. My skin feels moisturized. I do wish it would absorb more completely which is why I took one star off."
"I've only recently discovered Toups and Co Organics and I'm SO glad I did. I have very sensitive skin, and was looking for an alternative to Clinique and definitely feel like your face balm is much better, and I look forward to trying more products."
