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Celebrating 10 Years in Business!

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Toups & Co Shipping Protection

Toups Shipping Protection

$2.00
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free shipping over $100
Get peace of mind with our Delivery Guarantee in the event that your package is damaged, lost, or stolen during transit.

The Tenets of Toups

After over a decade in business, we’re still defined by what’s NOT in our products (toxins) and by what HASN’T changed (our values). 
An open jar of cream held in the palm of a hand.

Every Ingredient Earns Its Place

Removing toxins is the easy part. Replacing them with zero-risk ingredients that add value is where our work begins.

Line drawing of a barn with a windmill.

Designed In-Home, Made In-House

Toups is still family-owned and operated by the Toups family. Every product begins in our own home and is developed at our Alabama headquarters.

Blue butterfly icon.

Non-Toxic Is Not Enough 

Zero toxicity is the basis of health, but performance is the basis of customer satisfaction. There should be no compromise to buy clean.

Dropper bottle with a checkmark icon.

Legal Doesn’t Mean Safe

Our standard of clean is zero-risk to the user, not zero liability under the law. We don’t wait for national standards to rise before updating ours.

Real Reviews from Real Customers

Overall rating: 4.442623 / 5 from 244 reviews.

AI Generated Review Summary

Summary topics

  • (19%%): Many customers stated that this foundation is great, perfect, and the best they have ever used.
  • (11%%): Customers raved about the pleasant smell of the product, describing it as refreshing and great on the skin.
  • (7%%): Customers raved about the color, stating it was perfect and great for greying brows.

Review topics: [].

Review highlights

  • "It blends perfectly, has a pleasant smell, and feels great!" — Jolie H.
  • "Feels great on the skin and I love the smell." — Ilse M.
  • "This is the best foundation and concealer" — Tila S.

Reviews

"Used shipping insurance in case the order was lost."

— Karyn (5/5)

"Nice having this for peace of mind"

— Ilse (5/5)

"Protected my package against damage."

— Karyn (5/5)

"Mineral makeup sample was crushed can’t use"

— Laurel (1/5)

"Great product to use with all purchases."

— Sharon (5/5)

"i wish it gave me updated bc i canceled a few subscriptions thinking it was going to take so long and then received my package that day lol"

— HyoJung (4/5)

"Never had an issue"

— Lea (5/5)

"Good to have"

— Hilda (5/5)

"Disappointed 😞"

— Kimberly (1/5)

"Clean products on your skin"

— Jennifer (5/5)

Q&A